National Media Report Announced: Accountable Action to Mobilize Women Leaders
FOR IMMEDIATE RELEASE
National Media Report Announced:
Accountable Action to Mobilize Women Leaders
February 4, 2019 VANCOUVER –
PowHERhouse Women’s Leadership Accelerator is pleased to announce an upcoming investigative media report that aims to describe the measurable action Canadian companies are taking to move women forward into key leadership roles within their organizations and/or sectors.
PowHERhouse Founder & CEO, Charlene SanJenko believes media is an influential catalyst needed to proactively mobilize more women into formal leadership roles. The purpose of this media advocacy initiative is to raise awareness of this issue and to hold Canadian companies accountable for their action or lack of it.
“Women Deliver 2019, the world’s largest conference on gender equality and the health, rights and wellbeing of women and girls, is coming to Vancouver, June 3-6, 2019. We can’t think of a better time to launch this important media advocacy initiative and demonstrate our commitment to the mobilization of women,” says SanJenko. The Accountable Action to Mobilize Women Leaders Report (“Accountable Action Report”) will focus on the following key components:
- MOBILIZATION FOR MOMENTUM: Companies will be asked to describe the specific projects or initiatives on their dashboards and in their budgets for 2019/2020 that reflect their present commitment to moving more women into positions of leadership.
- RECOGNITION: Companies will be asked to describe how they are recognizing female leaders, in their organizations. By increasing the visibility of positive, relevant, and relatable role models who demonstrate what is possible, we can potentially increase the number of women willing to step up and forward into leadership roles. “If she can do it, maybe I can too!”
- PARTNERSHIPS: Companies will be asked to list their involvement with any partnerships that encourage national and collective action to move the dial forward more effectively than in the past.
At this time, PowHERhouse is currently engaging report partners interested in participating in this initiative. We are looking for funding partners or in-kind supporters; Canadian media distribution partners and advocacy champions. To arrange media interviews with Charlene SanJenko or discuss potential partnerships and funding opportunities, please contact: media@powherhouse.com.
Background:
PowHERhouse is a multi-platform digital operation in the business of mobilizing more women leaders into senior leadership positions across a diverse cross-section of industries and sectors. powHERhouse.com